Visuals Are Powerful


The Mayor of Seattle wants Seattleites to stop drinking bottled water.

Today he had on display downtown Seattle 56 oil barrels and 9,000 water bottles. The barrels represent the oil it takes to transport all of the bottled water consumed in Seattle in a 12 hour period, and the water bottles represent how many bottles are used in the city in a 37 minute period.

He could have issued some drab report with overwhelming statistics, but holy crap does this ever get the point across.

PI link


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