Engaging Compact Car Movements


Nissan Cube
‘s HyperCube: 50 Canadians win Nissan Cubes.  Contestants create photo/video pages and must collect as many votes as possible – even on a daily basis.  Vote for Maria!

Ford Fiesta‘s Fiesta Movement: 100 ‘Agents’ drive Euro-spec Fiestas around the US for six months.  Agents create their own routes and maintain a Flickr, Blog etc..  Follow my friend Jody!

These campaigs create a whole new level of publicity and awareness. Welcome to the way everything is going.


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