Geek Squad Used Ivy. Brilliant!


Mobile PC fixers Geek Squad signed up 104 year old Brit Ivy Bean for Twitter, making her the oldest person on earth to tweet. @IvyBean104.  The story got heaps of coverage because newsrooms everywhere thought Ivy set up the account herself, when it was really Geek Squad capitalizing on a photo op.

Some news outlets apologized for covering it, now calling it a shallow stunt. But this is me, Geek Squad, giving you a wink and a nudge for milking a warm hearted, fun story idea that got you loads of positive coverage.


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