Yesterday both The Province and Metro had cover stories that people with foreign sounding names have a harder time finding jobs.

So change it. Your ancestors did.

Local examples of strong name changes
Spice Lucks – one of BC’s top superstar Realtors.
Shoe icon John Fluevog, whose grandpa changed the family name.
Lexie Lamour, who told me last night her real last name is too confusing, and since she moved to Vancouver a few months ago has really made a name for herself in the local fashion scene, hosting many events with top designers.

Swallow your family pride. Market yourself with a cool new identity.


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