Milk the MJ Mo’


Michael Jackson Memorial
Why not profit from irrational hype?

Land Rover of Encino, CA lent ten black Range Rovers for Wacko Jacko’s funeral motorcade.  ONE BILLION people (ugh. Really you guys?) watched those Rovers roll in unison during a tear jerking historic moment, and it probably cost them literally nothing.

And one of my very favorite custom t-shirt shops, Bang-On on Robson Street has two MJ t-shirts in front of their store.  Tonight I walked in and asked if they were selling a lot of MJ t-shirts because of it.  All three of them clerks looked at me simultaneously and said, “Oooh ya.”

I’m actually surprised how many companies are NOT blatantly taking advantage of this 10 day media frenzy.



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