Tourist Trap Idea


This is Punta Arenas in southern Chile.

Imagine if a smaller BC town that is struggling from the dwindling logging industry (all of them) gave every homeowner in town a HUGE tax break if they put a bright colored roof on their house…

Tourists would climb the nearest hill to take pictures of the town’s bright roof mosaic.   People’s photos would spread virally, and others would travel from nigh and far to see the ‘bright roofed town’.

You don’t need to be a Whistler, Tofino or a Niagara Falls to capitalize from tourism.  Simple, collective changes can transform small towns from despondent to prosperous.


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