Cherish Email Subject Lines


Ever since Gregg at switched from sending out emails with the subject “Wrecked Exotics Crash Update” to something more dramatic and specific, he has seen a massive jump in traffic.

Late last night he sent out an email titled “Huge Truck Rolls Over Police Car Like a 4 Wheeler” and he had 500,000 clicks by 9am.  That’s not a misprint – he has a ridonculously massive following.

No matter how big your email list is, give them a subject line as potent and dramatic as possible, but stay legit.  A great place for headline ideas, even though I loathe this woman’s perspective with every fiber in me is The Huffington Post.  Damn you, Arianna for being so bold.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: