Heroic Headquarters


This is Vodafone’s new Portugese head office in Porto.  It’s an expensive PR campaign, but the building is still receiving a lot of attention and media coverage.  This stunning piece of artwork no doubt strengthens the brand’s reputation and viral factor like no ad campaign ever could.

New Vodafone customers exist because of this building.

Get people talking about your brand in a way that doesn’t directly relate to your product and service offerings and you’ll attract an entirely new unreached client base.

via The Cool Hunter


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