Full Screen Option Should Be Mandated

by

actual size on site

The Wall Street Journal is one of my daily hang outs.  But the site has a long and convoluted process to make ONE comment on a story, and you can’t watch videos in full screen – even after opening the ‘pop up player’ (ugh).

Companies relying on repeat web traffic as part of their business model should be entirely focused on providing the most convenient and impressive ease of use on the planet.

Every extra click and slight disappointment will always send a growing number of viewers elsewhere, especially since most news is no longer exclusive to one site.

No matter how small your website is, use as many apps/tools/add-ons to make your website navigation and flow spectacular.  There’s enough free/cheap stuff out there that this shouldn’t be a problem.

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