Posts Tagged ‘LL Cool J Old Spice’

Ladies love cool ads

February 13, 2009

cooljames

I’ve been totally digging the last celebrity Old Spice ads during the last couple of years. Remember Bruce Campbell playing “Hungry Like a Wolf” on the piano? Of course you do, it was amazing. But that was TV and this is print.

Right here you have an image that’s inferred to be that of the famous rapper before the ladies loved cool James, but with the help of Old Spice, he found his mojo. The copy refers to one of LL Cool J’s more famous singles, and hilarity ensues.

A lot of companies use celebrity endorsements to push their product, but most of the time it’s just a face with no real connection to the company. White noise.

But if you managed to make it funny or memorable, then you’ll have a bigger impact

UPDATE:

Now the ads are online and on TV. Check out the video

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