The Sugar network is a group of websites that deal with gossip, advice, fashion, etc… each with ‘Sugar’ in the name… The content is OK, the layout and colors are simple and fun, but it is popular and fast growing because of the name. ANYTHING ‘Sugar’ sounds cool, and makes people want to be a part of it.
Sugar is the last name of the husband and wife founders. I’d change my last name too if I could turn 13 websites into an empire.
Click here for HYPERSUGAR (which updates in REAL TIME – watch it) and on the right are all the Sugar sites.